This is the backbone of most public broadcasters and STVA is no exception to this "rule". The news currently "houses" the news bulletins (in both SiSwati and English), and is also responsible for the breakfast show. The bulletins run for thirty minutes each. It was becoming a world trend for television stations to have breakfast shows, and that is how Kusile (meaning it is morning now) Breakfast Show was born in 2007.

• Swaziland Television news is credible, impartial, and an immediate source of national, regional and international news and actuality programming.
• While applying the basic standards of journalism, Swaziland Television news editorial staff will remain sensitive to the homogenous and diverse nature of the Swazi society.
• Swaziland Television news is committed to reporting the day’s news events and reflect the issues that affect the lives of the people of Swaziland.
• News programmes will contain common news values presented in the two official languages (SiSwati and English) used in Swaziland.

• Accoutanbility to the full spectrum of the Swazi community for providing accessible high quality broadcasting services.
• Commitment to the truth.
• Impartiality, equitability and fairness to all people without regard to any divisive, feature and characteristics.
• Sensitivity to the diverse nature of African society and to the need for justice and healing.
• Compassion and concern for human dignity, the people, life and environment.
• Integrity, transparency and trust in all relationships
• Professionalism in quality, efficiency, reliability, management and financial accountability.
• Commitment to independence and authority of STVA

• Be an impartial public broadcaster that continually develops its independence and autonomy while being responsive to the needs of the public to which it is accountable.
• Be fair and just to all the people of Swaziland, irrespective of any divisive features or characteristics. To this end, it will be affirmative in its approach in addressing historic imbalances, and will consciously address itself to playing a positive role in developing a common Swaziland.
• Deliver accessible broadcasting service of quality to the full spectrum of its audience.
• Meet the challenge of growing local and international competition where it is a threat to the general interest of the Swazi public.
• Be stable and sustainably funded in order to comply with its accountability to the broad public interest.
• Maintain an editorial policy and ethos that corresponds to its values and vision and through which society is portrayed and consistent with its values and visions.
• Be a fair employer with exemplary labour practices, with staffing at all levels being reflective of the Swazi society and maintaining appropriately a high level of competence.